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News from Agency Spring

Get an overview of the latest news from Agency Spring

/ 23.05.2018
23.05.2018
9 Things to Remember About Your GDPR Compliance
Whether you are still ironing out the finer details or just need peace of mind that you’ve done everything necessary to conform, this article seeks…
/ 17.05.2018
17.05.2018
Ride the Emotion Rollercoaster
How to Ensure Your Product Ends up in the Trolley. There is never a second chance to make a first impression! This article explores the…
/ 02.05.2018
02.05.2018
Nudge Nudge, Wink Wink: Nudge Theory in Marketing
The application of “Nudge Theory”, proposed by Nobel Prize winner Richard Thaler, is becoming more and more prevalent in the marketing and advertising arena. What…
/ 12.04.2018
12.04.2018
A Fresh Approach to CPD: Maximise Specifier Engagement in Four Simple Steps
Many manufacturers feel like they aren’t engaging specifiers during CPD sessions. So what can they do to ensure they captivate their audiences?
/ 27.11.2017
27.11.2017
How an effective Brand Book can deliver value and help avoid consumer backlash
If you are Danish, you’ll be extremely familiar with Skipper’s Pipes. If you live in Sweden it will be Bilår, if you are from the…
/ 17.11.2017
17.11.2017
5 Essential Branding Rules for Architects
The evidence shows that branding is one of the most powerful commercial and psychological tools of the last 100 years
/ 16.11.2017
16.11.2017
Agency Spring shortlisted for Best Use of Live Marketing at the Construction Marketing Awards 2017
Agency Spring and VELUX announce their finalist status at the Construction Marketing Awards 2017 in the category of Best Use of Live Marketing
/ 16.11.2017
16.11.2017
What do North Atlantic Prawns and Architects Have in Common?
The Prawn Cocktail is part of the UK’s zeitgeist. A product of the 1970’s – remembered with warmth, (usually followed by rump steak and chips,…

News

9 Things to Remember About Your GDPR Compliance
9 Things to Remember About Your GDPR Compliance

9 Things to Remember About Your GDPR Compliance

The shadow of General Data Protection Regulation (GDPR) looms large and is set to change the way personal data is collected, stored and processed by institutions…

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Ride the Emotion Rollercoaster
Ride the Emotion Rollercoaster

Ride the Emotion Rollercoaster

Packaging really is the product Packaging is the tangible manifestation of a brand; the first moment of truth for the consumer. There is never a…

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Nudge Nudge, Wink Wink: Nudge Theory in Marketing
Nudge Nudge, Wink Wink: Nudge Theory in Marketing

Nudge Nudge, Wink Wink: Nudge Theory in Marketing

The choice of least resistance Have you ever thought about how many of your everyday actions are consciously controlled? Do you remember looking left and…

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A Fresh Approach to CPD: Maximise Specifier Engagement in Four Simple Steps
A Fresh Approach to CPD: Maximise Specifier Engagement in Four Simple Steps

A Fresh Approach to CPD: Maximise Specifier Engagement in Four Simple Steps

CPDs are undoubtedly one of the best ways to reach specifiers. They allow product manufacturers to engage with specifiers on a personal level and provide…

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How an effective Brand Book can deliver value and help avoid consumer backlash
How an effective Brand Book can deliver value and help avoid consumer backlash

How an effective Brand Book can deliver value and help avoid consumer backlash

Familiar, well-loved brands can offer a benign presence in our lives. They can be playful, allowing adults and children alike to share a similar innocent…

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5 Essential Branding Rules for Architects
5 Essential Branding Rules for Architects

5 Essential Branding Rules for Architects

The evidence shows that branding is one of the most powerful commercial and psychological tools of the last 100 years.

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Agency Spring shortlisted for Best Use of Live Marketing at the Construction Marketing Awards 2017
Agency Spring shortlisted for Best Use of Live Marketing at the Construction Marketing Awards 2017

Agency Spring shortlisted for Best Use of Live Marketing at the Construction Marketing Awards 2017

The Construction Marketing Awards seeks to showcase the construction industry’s creativity, innovation and effectiveness in marketing. Supported by The Chartered Institute of Marketing Construction Industry…

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What do North Atlantic Prawns and Architects Have in Common?
What do North Atlantic Prawns and Architects Have in Common?

What do North Atlantic Prawns and Architects Have in Common?

Pandalus borealis, or the North Atlantic Prawn (or Shrimp, depending on where you originate) is an increasingly rare creature. The stocks are threatened by environmental…

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